marketing – Rem Sequence Official

Skip to content

# Tag: marketing

## The Porn Business? It’s Just Like Any Artform.

My family have always been self-employed business people, so my earliest memories are of them working and developing their various businesses. This entrepreneurial spirit was demonstrated to me very early on and as a result, I was always interested in running my own business. My first was actually selling really cool pens to my classmates in year 4, which was stopped by the principal once he was made aware of what I was doing.

Apparently, this was a no-no in primary school.

Later, I got into the music industry, starting performing in local bands when I was 15, moving onto roles in management of bands, venues and one-off events as I got older. I served on official boards and help develop large projects involving the industry.

Yes, I am being purposely vague. You can work out why.

Working in the music industry across multiple levels means I was able to view it from a variety of angles, and look at what makes certain artists, events and ideas successful or not.

To me, it appears that the music industry people and people in the independent adult content creation industry share similar challenges when it comes to growth. What you need to know and what is required to grow in the businesses of music can be applied to that of independent adult content creation.

Here are my thoughts.

## Technical Mastery

When you start out, your technical mastery of your individual art form isn’t always the best. There is growth and development to be had before you can progress any further.

In the music industry, this stats at learning how to actually play your instrument, moving onto how to develop songs and eventually how to record them.

The same applies in the porn industry; you need to know how to perform a particular act for the camera, how operate your equipment and how to edit your content so that it is enjoyable for your audience.

All of these technical skills are being continually worked on, levelling up as you gain further experience and tools to use.

## The Conduit to Your Audience

In the previous section, I mentioned the audience. The audience is obviously crucial to both industries; these are your consumers and they must be kept at the forefront of your mind.

After your technical mastery has reached a passable level, then you will have begin to learn the mechanics of whatever medium your art uses to reach your audience. Once you have selected a site to begin sharing your content on, you. you need to know how the site works. Essentially, the site is your storefront, and once you have learnt how to navigate that, then you need to work out how to grow, which means how to reach your target audience..

This is exactly the same for people in the music industry as it is for those in the adult industry. Though the sites may be different (or in some cases, the same!), they all operate the same sort of way. Each has a “creator portal”, “terms of services”and types of content format that can be uploaded.

## The People You Need to Know

Once you have got to the stage where you have mastered the platform you are hosting your content on, you will become aware that there is something that is preventing you from making the next leap in your career.

This used to really puzzle me, as I couldn’t see what was required and what I needed to do. This is because this is where you get to the point where you can’t see the machinations of the industry unless you are right inside it. And that takes a special kind of action because you need to find the people in the industry who are important to know. I know that there are people in both industries which you need to connect with to get to that next level.

In the music industry, this includes venue owners, booking agents, sound engineers, industry bodies and other bands within your genre.

The adult industry is exactly the same, but the people you need to connect with are slightly different; site owners, heads of departments, photographers/videographers, industry specifc media and other models within your niche.

## Level Up – Develop Status

I just mentioned industry specific media, and both industries have their own types of media that you need to connect into. This is because the next level involves developing status and media is the primary way to develop this and industry respect.

I just mentioned industry specific media, and both industries have their own types of media that you need to connect into. This is because the next level involves developing status and media is the primary way to develop this and industry respect.

This means being seen as an expert in your particular genre and respected as someone with industry experience and credibility. Status comes from being heard, talked about and visible. So interviews, product partnerships, blogs, guest appearances on podcasts are just a handful of the ways this is done, with solid support from social media.

Obviously both of these industries have the same ways of developing status, although the content differs significantly.

Don’t ever discount the advice of business people, just because they work in a different industry to yours. Because, as you can see, we can probably learn so much more from each other .

Rem Sequence is an Australian adult content creator, blogger, and internationally published alt model. She has a background in psychology, philosophy and political science and worked in health and sex education, youth work and trauma counselling for almost two decades. Now, she works full time in the adult industry, as well as indulging her passion for arts, writing and music in numerous side projects.

Want to stay up to date with all that is Rem Sequence? Subscribe to my mailing list below…

Email Address
Mailing List
Consent
I give Rem Sequence Official permission to collect and use my data submitted in this form.

It is important that you know that by filling in this form we may collect and use your data, but you may also get some pleasant emails in return.

0% Complete

## More Tips for Growth on ManyVids – Store Item Descriptions 101

My first blog post with tips for growth on ManyVids is one of my most popular blog posts. The thing is… that piece just scratched the surface of what will help you grow on the site. I felt like we really needed a follow up post to start building on that foundation, and give you a few more things to think about as you go about conquering the world that is ManyVids.

Let’s do it, shall we?

## Why Have Descriptions?

I am a writer by trade, having been in academia for 10+ years and working as a researcher in my desk gig. I have written hundreds of thousands of words over that time, with one of my longest pieces being a 30,000 word thesis.

But when it comes to writing descriptions for my videos and store items, I struggle to get a couple of sentences down. And it is a field you cannot leave empty, so like many of us, when I started, it would be like getting blood from a stone.

Here is one of my earliest clip descriptions:

> Miss Sequence has summoned you again… and is going to put your sweet, tight mouth to some good use. It could be your ultimate fantasy… or your worst nightmare.

> The Cocksucker by Rem Sequence

Hooly dooly, as we say in Australia. 2018 Rem Sequence thought this was great. However, 2022 Rem Sequence knows a bit different after 4 years reading and writing descriptions on clips and store items.

What is the purpose of a description? It has to do a few things: 1) Give the buyer incentive to buy, 2) Give an accurate description and 3) Give fuel to the clipsite’s search engine and Google itself.

All of these things are related so, let’s break it down.

## Describe, Entice, Fuel That Search Engine

Giving an accurate description of the product helps the buyer know if the clip is for them. For example someone who likes dominant women in knee high socks but not barefoot would like to know what you are wearing on your feet and legs in the clip before buying it. At the same time, the description has to entice the buyer to purchase the item. Simply stating what happens in the clip is not going to be as appealing as adding in some spicy bits. I like to add questions into my descriptions as it feels more like I am talking to directly to the buyer. Personalisation is everything!

More about personalisation another time, because that topic is worthy of a whole book!

Your accurate and enticing description then gives the site’s search engine fuel, directing buyers to YOU. A search for “knee high socks” may pick up all your clips where you are wearing knee high socks – if it is in the description!

(I don’t know why I am obsessed with footwear right now, but here we are. Stay with me!)

Furthermore, do not doubt the power and reach of the words you put on the internet. Not only the words themselves, but the AMOUNT of words. This is related to Search Engine Optimisation (SEO) and something many people much more experienced than me can provide you more information about, including Amberly Rothfield and

Ok. So my early clip description failed on all 3 fronts. It gives a little info about what the clip is going to be about, but enough to pay for it? Probably not. I mean, where is it set? What is Rem Sequence wearing? Who is this Rem Sequence person? The script is non-existent. It is a little enticing, so it has that nice spice, but the fact it doesn’t really tell me about the clip outweighs any flirty cheekiness there is hiding there. And finally… it is only 29 words long. Not even 50 words. What kind of fuel is this giving the search engines being used to find us?

Fuck. All.

## Improving Your Descriptions

Alright, let’s fast forward to 2022 and look at one of my most recent descriptions. I am not saying this is absolutely my best work, but it can help me show you how I changed my clip descriptions.

> It is your first day at your dream job; you have worked for years to get considered for a place at this company and you are finally here! The CEO, the formidable Rem Sequence, comes in to welcome you to the company and explain to you what your duties will be. After signing a million documents, you are now told that your dream job, in one of the top businesses in the world, is actually a scam. You now owe Rem Sequence a ridiculous amount of money for the privilege of working for her, in her sordid den of sadistic sex. As Rem Sequence explains, you will be sucking cock and getting your ass fucked for at least 15 hours a day working off your debt. And if you don’t work hard enough for your boss, you will become her personal toy. And she has very specific tastes. Congratulations, you are now a member of the Rem Sequence team.

> Welcome To Your Dream Job by Rem Sequence

Alright, so probably the first thing you can see that has changed is the word count. This one is almost 150 words which is the sweet spot you are aiming for, but at least 100 words is a must.

Reading through the description, you can now get a feel for what is going to happen in the clip. You now know that it is a boss/employee fantasy with a debt contract and verbal humiliation (the line “as Rem Sequence explains” is where the reader will know that).

This is for a very specific type of fetish, and for fetish clips, you need to be using the language that your customers use to describe what they are looking for. Custom clip requests are the best thing for this, and I encourage my custom clip buyers to put as much info in their requests as they can. Send me an essay or a short story, I don’t care, because I will be able to look through them and pick out the words and themes that my customers use so I can include them in the descriptions. In the example I have given, “personal toy”, “dream job” and “privilege” are all words used in this custom request, and give a very particular feel to the clip.

The improvements that could be made to this particular description? I haven’t said what I am wearing in the clip which could sway a buyer or add more fuel to our search engine. “Pencil skirt” and “corporate wear” are valid tags and categories on sites so they are well worth including!

It may seem daunting and hard, and in the beginning it is! But once you start practicing writing descriptions with these guidelines, it will become easier and easier. So get out there and describe, entice and fuel that search engine!

PS. Huge thanks to Amberly Rothfield in helping me develop my skills with these basics which will assist you across ALL platforms, not just ManyVids. Please go and follow and support them as they do amazing work for models across the globe.

Rem Sequence is an Australian adult content creator, blogger, and internationally published alt model. She has a background in psychology, philosophy and political science and worked in health and sex education, youth work and trauma counselling for almost two decades. Now, she works full time in the adult industry, as well as indulging her passion for arts, writing and music in numerous side projects.

Want to stay up to date with all that is Rem Sequence? Subscribe to my mailing list below…

Email Address
Mailing List
Consent
I give Rem Sequence Official permission to collect and use my data submitted in this form.

It is important that you know that by filling in this form we may collect and use your data, but you may also get some pleasant emails in return.

0% Complete

## The Ten Porn Commandments… for Independent Content Creators

Here are some things I have learnt while navigating the world of independent adult content creation. Subject to change…

#### 1. Thou shalt always get cash first.

Do not deliver services without full payment first. Always get paid, then do the work. This industry is notorious for people who will try to get something for nothing. If someone will not pay upfront, keep on walking. I have heard every excuse in the book from potential clients and they are just that… baseless excuses.

#### 2. Thou shalt be true to oneself.

It is tempting to look at what others are doing and try to emulate it or worse, get down on yourself because you are not like them. Personality is a huge part of this industry, and being the unique and amazing human you are will attract genuine fans your way. Sure, we can mould ourselves to fit whatever the mainstream fad is at the time, but for longevity, it is about building a brand which is consistent and true to yourself.

#### 3. Thou shalt adopt a schedule and abide by it.

Consistent content creation is real work and real work takes planning. How much content are you planning on releasing and when? Build a schedule around this. Have dedicated time to work and dedicated time to rest. It will reduce your stress, take the pressure off of you and make sure you remain consistent.

#### 4. Thou shalt always get high one’s own supply.

As opposed to Biggie’s commandments, you need to be able to get high on your work. You need to love what you produce. Grow to love your body and all its flaws. Accept your personality and quirks. If I create something and it doesn’t excite me, I can guarantee it will not excite my clients.

#### 5. Thou shalt establish boundaries.

Boundaries are important, in every part of your life. Become an expert at establishing them and maintaining them. If it is your scheduled day off, don’t work and don’t let disrespectful people come in on your downtime. If you only accept a certain payment method, don’t change just because of a badgering client. If there are services you are not comfortable providing, don’t let anyone bullying you into providing them. I could do a whole blog on my experience with boundaries, and maybe I will…

#### 6. Thou shalt make time for breaks.

This is a part of establishing a schedule. This industry is hard work and quarantining time to rest will serve you in the long run. It is mentally and emotionally not healthy to work 24/7, 365 days of the year. Be kind to yourself and schedule in breaks.

#### 7. Thou shalt find one’s tribe.

Finding people who support you and what you do is vital. It is hard to find people in our “real lives” who understand the work we do. It is an incredibly isolating industry at times and it doesn’t need to be. Gather people around you to be your cheer squad and encouragement, especially when things get rough. Reach out to people who are likeminded and develop connections. By lifting others up, you will also be supported and develop your business.

#### 8. Thou shalt not start drama and when one senses it, thou shalt avoid it.

It is very tempting to get involved in petty drama, including worrying about someone stealing clients, or making inappropriate clients or not being 100% honest. It is in your best interests not to concern yourself with this. Getting involved with someone else’s drama or starting it yourself is a good way to get branded as a troublemaker and unprofessional. Support your colleagues but avoid those who engage in drama. It will not serve you in the long run and is a huge waste of time in the here and now. Worry about you and your business, not the actual or perceived bad behaviour of others.

#### 9. Thou shalt persist like one’s life depends on it.

Those who succeed and have longevity in this industry are those that are committed and keep moving forward. We all have bad days, weeks, months. We all have mediocre clients or hate-spewing trolls. We all have times we think “why the hell am I still doing this?” The key is to know that these times pass. The only way for things to get better is to hang in there. I am not saying you have to do this till the day you die; but think long and hard before deciding to quit. Take a break before making any major decisions.

#### 10. Thou shalt know one’s business.

People think anyone can make some sexy content and make a buck or three. Wrong. There is way more to it than that. You probably know this by now, but I cannot stress it enough. Always keep open. Always try to learn more. Listen and seek advice from others. Really get knowledgeable on how platforms work, marketing, branding and production of content. It will make a huge difference not only to how you feel about the business, but your success depends upon it.

Visit www.remsequence.com for more info and to subscribe to my mailing list where you will get updates, specials and FREEBIES. I am also all over social media so come and find me to see me building my tribe, staying out of drama and knowing my business.